You audited my work and gave me tangible ways to improve how I marketed the service. Your deep empathy for the challenges of running a business truly sets you apart.
Most B2B service firm websites sound alike. I run yours against your competitors, mark every line that could belong to anyone, and send back what to fix. Two days and no call needed to start.
of agencies call their own positioning differentiated and 75%+ of those same agencies call the industry overall undifferentiated.
of B2B buying teams hit open conflict trying to choose between vendors who all sound the same.
Send your homepage, one sales asset, and up to three competitors. Two days later, you get:
The positioning and messages on your site and materials marked as generic and/or confusing.
A side-by-side comparison against your named competitors' language
The places where a skeptical buyer could poke a hole in your story
At least three fixes you can use right away
You submit the form.
I run the test.
You get the report.
A free consult gives quick opinions based on a conversation. The Logo Swap Test gives a documented, side-by-side comparison of your actual language against your named competitors, with every flagged phrase and fix in writing.
The Logo Swap Test checks your current positioning and messaging against three competitors in 48 hours, no call required. The Snapshot goes much deeper over 10 business days and and includes a 90-day GTM plan.
Yes. It's credited toward a Sprint or Advisory Program within 30 days.